The first time I picked up a guitar, I fell in love. 

My fourteen-year-old fingers plucked away at the strings while a buzzing sound swirled around me. Forget that I sounded like an angry ape let loose in a Guitar Center — it was music I was making. I became deadset on finding the beauty in that chaos.

Spending the next few years holed away with my new obsession, I taught myself to strangle a good sound from a mahogany neck. Along the way, I began writing songs that captured my angst (and hoo boy, was I angsty) while tormenting my family with all-night jam sessions.

It was hard to see back then, but it wasn't a wish to be a guitar hero that motivated me to practice for thousands of hours. It was the writing. The guitar was just a different type of paper for composing hundreds of poems and stories.

There are a million different ways to become a writer, but the key to them all is that you must write. And I have. A lot. And when you write something with the intent of singing it, you strike a balance between beauty, efficiency, and clarity. Once I shifted my career to writing for the web, I realized those qualities were fundamental in executing engaging copy.

Excellent content should flow like a song. Don’t let angry apes wreaking havoc in a Guitar Center write it for you.